ConvertMedia Sees Outstream Video As Unlocking TV Budget Vaults

VIEQUES, PR — Outstream video—standalone video ads without video content behind them—could be the key to raiding the vault of television ad budgets the video industry has been lusting for, according to video SSP ConvertMedia.
The main reason inbound video is still dominant in volume is because it’s the only solution at scale today, says Yoav Naveh, the CEO of ConvertMedia.

“Outstream provides an opportunity to have a scalable format that provides value for advertisers, is viewable because it’s front and center, and has an actual chance to engage with a user,” Naveh says.

View full video interview and article on

fb_70x70   tw_70x70   li_70x70   e_70x70

Leave a Reply

Your email address will not be published. Required fields are marked *