MediaPost: AMI Partners With ConvertMedia To Programmatically Deliver Outstream Video

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American Media Inc. has selected ConvertMedia to deliver outstream video units. AMI will be the first publisher to use ConvertMedia’s new outstream video “Coffee Break Unit,” which is a desktop screensaver that plays when a viewer is idle or stops browsing in an active tab.

SSP ConvertMedia will programmatically deliver outstream video to AMI’s brands MensFitness.com, MuscleAndFitness.com, NationalEnquirer.com, SoapOperaDigest.com, OKMagazine.com, RadarOnline.com and StarMagazine.com.

The Coffee Break Unit, per the company, offers “new high impact outstream video format that can be placed independent of content.”

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