All Things Outstream: ConvertMedia is Now Taboola

Taboola Acquires ConvertMedia: Videos You May Like It’s official! ConvertMedia is pleased to be part of Taboola. With the acquisition of ConvertMedia and our proven native video technology, Taboola can now use its unparalleled data about the consumer experience to recommend and deliver relevant brand/consumer experiences throughout the full-funnel of digital advertising. News of the[…]

eMarketer: Why Publishers Should Focus on High CPMs for Out-Stream Ad Units

  To satisfy advertiser demand for video ad inventory and compensate for limited pre-roll inventory, more publishers are offering out-stream units, which are video ads served outside of video content. Yoav Naveh, co-founder and CEO of video supply-side platform provider ConvertMedia, spoke to eMarketer’s Cathy Boyle about the growing supply and demand for out-stream video[…]